My career path taught me adaptability, empathy, and the importance of a holistic approach

Introduce yourself with a few ..

My name is Zlatina Yakmadjieva and since May 2023 I have held the position of Marketing manager for Bulgaria, Hungary, and the Czech Republic at Thermo Fisher Scientific, focusing on patient recruitment campaigns for clinical trials. At the end of May 2025, the company's new project will launch – Trialmed, and with it my role transforms on a global level. I now hold the position of Manager Recruitment Strategy, responsible for building effective patient recruitment strategies worldwide.

How many years have you completed in the company? How do you feel in it and what does this stage mean for you?

It has already been two years since I became part of the organization, and I can say that this has been an extremely dynamic and transformative period. The current stage is particularly significant for me – it shows recognition for what has been achieved so far and opens new horizons for professional development on a global level.

What are some of the most memorable moments or achievements from your time here so far?

Among my most memorable achievements is the successful implementation of large-scale campaigns for Bulgaria, Hungary, and the Czech Republic, which not only met the goals but also showed how strong the connection can be between patients and medical innovations when we work with care, empathy, and a personal approach.

Also, my recognition and transition to a global role in the new project is a key moment that shows the trust and support of the company for my development.

What motivates you to stay and develop specifically in this organization?

This is a company where people have a voice, ideas are heard, and efforts are appreciated. The environment here is dynamic but supportive.  I am fortunate to work with a wonderful international team of professionals you can rely on. This enriches me greatly and not only in a professional aspect. This is a place that not only challenges you, but also gives you the resources to succeed.

How has your professional path changed from day one until now – and what has it taught you?

My professional path began in the scientific field as a molecular biologist, where I built a foundation of analytical thinking and attention to detail. Gradually, I shifted towards marketing and product management in the pharma industry, where I developed strategic thinking, communication skills, and experience working with various markets. Over time, I transitioned from local to international projects, and today I have the opportunity to build global patient recruitment strategies. This journey taught me adaptability, empathy, and the importance of a holistic approach.

What are your aspirations moving forward – both for yourself and for the team or company you are part of?

My aspiration is to contribute to establishing the new project as a leading global partner in clinical research, providing real solutions for both patients and sponsors. For myself – I aim to continue developing as a leader who brings value through vision, experience, and dedication.