When traditions and innovations shake hands

Introduce yourself in a few sentences..

My name is Neli Simeonova and I am the CEO of ANTARTA – company, which revives the production of the original Bulgarian space food developed in the 70s by the Institute of Cryobiology and Food Technologies. Nowadays, we produce high-tech food not only for space but also for various extreme and crisis situations on Earth.

Tell us about the philosophy and values of the company you currently represent?

We believe in sustainability, adaptability, and innovation as leading principles. We do not just create food – we offer solutions for survival, self-sufficiency, and quality of life in the most extreme circumstances. It is important for us that everyone has access to nutritious, safe, and long-lasting food – whether they are in space, in a disaster situation, or in any remote corner of the planet.

How long have you been developing your current company? What are the most valuable lessons that the events of this period have taught you?

We have been actively working for more than five years. During this time, I learned that the initial idea evolves and builds upon itself with resilience, patience, and persistence. Success comes when you combine your vision with the ability to respond quickly to changes and are not afraid to rethink your approach.

If you personally had to write a job advertisement, how would you attract the attention of a future employee?

With a promise of meaning. I would say: “We are looking for people who want to change the way the world prepares for the future – through science, technology, and human-centered thinking. If you are one of those for whom “impossible” sounds like a challenge – write to us.”

What does your company do to organize a constructive and fruitful working environment for everyone? Should people in the team be friends?

We create an environment where everyone feels significant and heard. We hold regular meetings for idea exchange, encourage open communication, and always strive for a balance between work and personal life. It is not necessary for everyone to be friends, but respect, mutual support, and collaboration are mandatory.

What makes you enjoy going to work? How do you cope with difficult and stressful moments?

The thought that we are working for something bigger than ourselves – for humanity and its future. In difficult moments, I rely on my team and the clear vision of why we started this. I also believe that every challenge brings an opportunity for growth.

What work model does your company adhere to – office or remote? What do you think about the possibility of offering flexible working hours, within which employees have greater freedom to manage their personal and work commitments?

We work in a hybrid model. In the production department, no other form of work is possible except for on-site work. In the other units – everyone has the opportunity to choose their model, so that their work can be more effective. I support flexible working hours because I believe that freedom and responsibility go hand in hand. When a person manages their time more consciously, they are also-more productive.

How do the ongoing technological changes worldwide affect your business?

For us, traditions and innovations shake hands. Of course, technological advancement is a driving force. We follow a strict scientific approach, as our food is produced using the freeze-drying method, but we also constantly change – we implement new production processes, test innovative ingredients. This requires flexibility and continuous learning, but it also gives us a competitive advantage.

How important is hierarchy and what does it mean to you? What kind of communication do you advocate in your company?

Hierarchy has its role when it comes to responsibilities and structure, but I believe in horizontal communication. Everyone should be able to express their opinion without feeling limited by titles. Truly good ideas often come from the most unexpected places.

What is your career advice for all people building a strategy for their professional development?

Do not wait for the “ideal moment” – it rarely comes. Be curious, learn continuously, and do not be afraid to make mistakes. Every step, even backward, can be part of greater progress if you accept it with an open mind.